UX Product Designer · New York, NY
I design digital experiences that feel human — grounded in research, shaped by empathy, and built to make an impact.
Selected Work
Redesigned onboarding experience delivering a 10% lift in engagement and a 61% reduction in user drop-off
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Music-powered social connection app — 420+ articles, 36hrs field research across NYC, Figma prototype
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UX redesign reducing scroll depth by 40% and boosting task completion — iOS interaction design principles
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Full packaging system for United Airlines, JetBlue & British Airways — live in-flight distribution
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Digital experience design for America's #1 Indian sweets brand — B2B & B2C multi-brand design system
Coming SoonAbout Me
I'm a UX Product Designer with 3+ years of experience owning the full UX lifecycle — from user research and information architecture through interaction design, prototyping, and agile delivery across both B2B enterprise platforms and B2C consumer-facing products.
I'm skilled at transforming large, complex applications into simple, intuitive experiences and influencing product decisions through UX strategy grounded in research. I hold an MS from Parsons School of Design, The New School (GPA 4.00).
Experience
Kind Words
"Jinanshi brings a rare combination of research depth and design craft. Her ability to translate complex user needs into elegant, intuitive experiences is exceptional."
"Her work on the Flite redesign was outstanding — she understood our users deeply and delivered solutions that were both beautiful and highly functional."
"Jinanshi's research methodology and storytelling turned a complex brief into something meaningful. She's a true UX strategist."
"Jinanshi consistently brought clarity and intention to every project. Her ability to frame complex problems through research and translate them into actionable design made her one of the strongest designers I've worked with."
"What sets Jinanshi apart is her systems thinking. She doesn't just design screens — she designs experiences end to end, with a clear rationale behind every decision. A rare quality in any designer."
"She never settles. Even when I think something is good enough, Jinanshi goes back and makes it better. She has always been her own harshest critic — and that's exactly why her work stands out."
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